Monday, February 23, 2009

THE TRUE SECRET

OKAY, I'M ABOUT TO SHARE A SECRET WITH YOU, AN ULTIMATE SECRET OF PROSPERITY AND THE LAW OF ATTRACTION, AND I'M NOT GOING TO TRY TO SELL YOU A FLUFFED UP, EXPANDED VERSION OF IT IN A BOOK, AUDIO PROGRAM, OR SEMINAR. THE SIMPLE DESCRIPTION I AM GIVING YOU HERE IS ALL YOU NEED TO START LIVING IT, PUTTING IT INTO ACTION, HAVING IT PAY OFF.

NO MORE VERBAL FOREPLAY--HERE IT IS:

The ultimate secret of prosperity is to find something valuable that most other people haven't yet discovered the value of--and introduce them to it!

Is that too simple for you? Can it really be so easy? Yes!

You want to find out how the great fortunes were made, just ask those who made them one simple question: "What important and valuable truth did you know or notice that other people didn't know or notice?"

We all like discovering or uncovering secrets, and one of the definitions I like most for the
word "secret" is:
Remote from human frequentation or notice.

And it doesn't have to be something most people never knew. It could simply be something people always knew and then forgot. Or like Poe's The Purloined Letter, it could be something in plain sight, and you see it in a way most others don't.

I remember thinking that back in the 1960s while enjoying a cheesesteak in my hometown of Philadelphia. I thought, "It's amazing they don't have these everywhere--someone's going to make a lot of money selling cheesesteaks in other cities." When's the last time you recently visited a city that didn't have at least one cheesesteak shop? And outside of Philadelphia, most of them are mediocre at best--but they still are producing big profits. That wasn't so much a secret as common sense. But it definitely was remote from human frequentation or notice. I would guess that jet travel is at least partly responsible for the spread of regional favorites throughout the nation and the world. And wasn't I an idiot for not taking action on my thought at the time? That wildly popular sandwich could have become known as the Jerrysteak! So the important second part of the secret is to take action when you notice something most people haven't noticed.

Look at the dark chocolate business, up 95% in three years. When French chocolate-makers first created a 70% cocoa content chocolate bar in the early 1980s, they were thinking about taste, not health benefits. But then people started reported progress in a wide variety of health issues, and medical studies confirmed these benefits. Remember the first time you heard about dark chocolate being good for you? Something else that was remote from human frequentation or notice was realizing this was merely a reawakening of ancient knowledge held by the Mayans and Aztecs about the healing properties of raw cocoa.

But it took a visionary like MXI Corps' Jeanette Brooks to realize that a chocolate that actually was made from unprocessed, unheated, unfermented raw cocoa would probably deliver many more health benefits than any other dark chocolate on the market. More health benefits than any of the other chocolates that were processed, heated, and adulterated with sugars, fats, fillers and waxes. When you think about it, isn't it common sense? But Jeanette Brooks and her associates noticed this and did something about it. Someday, the full story will come out about how she got a Belgian scientist to invent a system for processing raw cocoa without heat, using an exclusive patented cold pressing method she then got the worldwide rights to.

And a secret about this ultimate secret of discovering something of value most people haven't yet discovered? It's a gift that keeps on giving. There are young entreprenuers right now thinking about opening up cheesesteak shops in their city, or maybe a whole new chain, maybe trying to come closer to the flavor of the original, maybe flying in the ingredients from Philadelphia.

And don't you think other chocolate manufacturers are trying to produce a way of processing raw cocoa without heat, other than taking the beans and using a mortar and pestle to do it by hand? Even one of the multi-billion dollar chocolate giants has been trying to do this for years without success. Oh, eventually, they'll come up with something. But they won't be first, they won't have the edge on the research and on the market now being created by Xocai chocolate. But there will still be lots of money to be made in the dark chocolate business, even by products that are not quite as healthy or packed with antioxidants or an even more unnoticed component,
epicatechin.

I know you've heard about antioxidants and how they have great health benefits and may even increase human lifespan. But have you heard about or noticed epicatechin? Well some doctors say this compound found in raw cocoa may rival penicillin and anaesthesia in terms of its vital importance to progress in human health. Dr. Norman Hollenberg, professor of medicine at Harvard Medical School has spent years studying and noticing the benefits of cocoa consumption on the Kuna people in Panama. And here's something worth noticing:

The risk of 4 of the 5 most common killer diseases--stroke, heart failure, cancer, and diabetes--is reduced to less than 10% in the Kuna.

How important is this to human health? Dr. Hollenberg says, "We can say without blushing that they are among the most important observations in the history of medicine."
The Kuna have certainly noticed this, they've been known to drink 40 cups of cocoa a week. And more and more health professionals are noticing it, which is why so many are
recommending and dispensing Xocai pure dark chocolate to patients.

So let's go out on a limb here and say you decide to explore the possibility, just the
possibility of getting involved in eating and sharing this delicious dark chocolate. How many people do you think you know or will meet who have already noticed all this news about the epicatechin component? No matter how much they have heard about antioxidants and that more of them are present in raw cocoa powder and the Acai berry, the two main Xocai ingredients, wouldn't you guess that dark chocolate's epicatechin content is largely a secret for them? Something remote from human frequentation or notice?

How valuable is this secret? How excited and happy will people be when you reveal it to them? How big can your personal chocolate business grow?

Wow! When I started this essay, I had no idea I'd even mention the healthy dark chocolate business. Maybe I'm addicted to this yummy stuff. Oops, there's another secret.

Jerry

By the way, there's another secret about Xocai healthy dark chocolate. If you'd like to know what it is, or join me in a fun prosperity venture, or even get some of it to taste with no strings attached, e-mail me at jerrygillies@gmail.com

No comments: